Pimp EA stands up for it's hoe Bioware

Jeff Brown, the Vice President of Communications at EA wrote a letter. Here it is.

"As the parent company of BioWare, the studio which created the game, EA would like you to set the record straight on a number of errors and misstatements which incorrectly characterize the story and character interactions in Mass Effect.

Your headline above the televised story read: "New videogame shows full digital nudity and sex." Fact: Mass Effect does not include explicit or frontal nudity. Love scenes in non-interactive sequences include side and profile shots - a vantage frequently used in many prime-time television shows. It's also worth noting that the game requires players to develop complex relationships before characters can become intimate and players can chose to avoid the love scenes altogether.

FNC voice-over reporter says: "You'll see full digital nudity and the ability for players to engage in graphic sex."
Fact: Sex scenes in Mass Effect are not graphic. These scenes are very similar to sex sequences frequently seen on network television in prime time.

FNC reporter says: "Critics say Mass Effect is being marketed to kids and teenagers."
Fact: That is flat out false. Mass Effect and all related marketing has been reviewed by the Entertainment Software Rating Board (ESRB) and rated Mature - appropriate for players 17-years and older. ESRB routinely counsels retailers on requesting proof of age in selling M-rated titles and the system has been lauded by members of Congress and the Federal Trade Commission. In practical terms, the ratings work as well or better than those used for warning viewers about television content.

The resulting coverage was insulting to the men and women who spent years creating a game which is acclaimed by critics for its high creative standards. As video games continue to take audiences away from television, we expect to see more TV news stories warning parents about the corrupting influence of interactive entertainment. But this represents a new level of recklessness.

Do you watch the Fox Network? Do you watch Family Guy? Have you ever seen The OC? Do you think the sexual situations in Mass Effect are any more graphic than scenes routinely aired on those shows? Do you honestly believe that young people have more exposure to Mass Effect than to those prime time shows?

This isn't a legal threat; it's an appeal to your sense of fairness. We're asking FNC to correct the record on Mass Effect.

Sincerely,

Jeff Brown
Vice President of Communications
Electronic Arts, Inc."

[From Destructoid - Here~]

Hey look! Fox News are dumb cunts!

I guess all you can do is laugh right?

Bleeeeeeeeeeeeeeeeeeeeh. Let's see how wrong these 'people' are. Italics used for dramatic effect!

-"In some parts of this you'll see full digital nudity" - Actually, in each play through you only have the option to have sex once.

- "The player get's do decide exactly what happens between the two people" - The player does not get to exactly decide what happens between the two characters.

- "Mass Effect is being marketed to kids & Teenagers" - Don't show proof, don't strain yourself.

- Next they talk through a statement given by Microsoft describing their parental controls, this basically nullifies all their to-be arguments.

Cue the Bimbo and 1337 guy. (Who's name is Geoff Keighley. www.gameslice.com)

- Host says she's a bad parent.

- Violence/SEX kills children etc, apparently children decide who they will 'be' when they become an adult as they play Video Games.

- "They don't show women as being values for anything other than their sexuality, and it's a MAN in this game deciding how many women HE wants to be with." - Keep in mind she never actually played the game.

Geoff Keighley - "That's completely incorrect, firstly you can choose to play as either a man OR a woman in the game. Cooper, have you EVER played Mass Effect?"

Moron - "NO?!" she sounds disgusted that he would even ask such a question...

Host talks about how easy it was to watch Mass Effect video's on the INTERNET. Irrelevant.

Moron guest tries to be facetious, but fails. 1337 guy tells her where it's at.

"Boys that play video games cannot tell the difference between what they see in a Video Game and what they see in the real world."

Anyway the rest of the video is people sitting around a table talking how little they know about video games. One of them feels the 2-3 seconds of half-a-boob warrants an Adult Rating.

Also, 'Se'xbox? WTF

[First saw the video at Evo-Gamer.com]